I love bowling.
I love music.
I love making shit.

Some of my best memories come from the lanes. Skipping school to sneak in a few games. Rolling with friends and family until the lights cut out. Hanging in the bar too long and closing it down with the crew.

I’ve waited for a brand that felt badass, something I’d wear to the lanes and then straight to a show. Something that felt different. It never showed up.
So I made Bowl or Die.

We’re here to wake bowling up.

See ya on the lanes!
Jordan

Bowling royalty Jason Belmonte. The voice of the game Randy Pedersen. The Storm crew (Gary and Blair rock). My kickass girlfriend. My lucky ball bag.